Chris Perkins

Chris

Marketing Director

Chris is an entrepreneurial marketing professional with extensive experience in Sales, Marketing, and Business Development, particularly within well-known consumer-facing brands across various sectors. His expertise spans retail, luxury travel and leisure, luxury homeware, and FMCG (Fast-Moving Consumer Goods). Chris has a remarkable track record of working with high-profile, prestigious, and luxury global brands.

 

In addition to his impressive background in the corporate world, Chris also boasts extensive experience in Private Equity. He excels in developing and implementing strategies to drive growth and turnaround business ventures.

 

Chris’s achievements include the development and management of an internationally recognised award-winning global tourist attraction. He spearheaded revenue growth across multiple facets of the attraction, including retail, food and beverage, and interactive sites. His success can be attributed to his strategic partnership development skills.

 

Chris has managed a $100 million+ global licensing business for a luxury lifestyle brand. He consistently delivered impressive growth figures and introduced the brand as a franchise opportunity across various home furnishing, accessory, and hospitality categories worldwide.

 

Chris has also taken on the role of managing the global sales and marketing function for a private equity-backed luxury cruise business in Australia. His responsibilities included overseeing the introduction of new ships and creating innovative product content tailored to the Australasian market.